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Marketing Case Study

Qudrat Ullah:
Digital Domination

Impact

16.1M+ Reach

Domain

Publishing & E-Comm

Strategic Growth Overview

Qudrat Ullah & Co., a legendary name in Quranic publishing, partnered with Matrix Digital to modernize their market reach. Our mission was to transform their traditional brand into a digital leader. Through a combination of aggressive Meta and TikTok ad scaling, technical SEO, and community management, we achieved record-breaking engagement and sales volume across all digital touchpoints.

November 2025 Analytics

Viral Reach & Engagement

In November 2025 alone, our strategy generated over **2.2 Million views** on Facebook and **142,000 views** on Instagram. By optimizing content for shareability, we secured **35.2K content interactions**, proving that our creative approach resonates deeply with the target audience.

11.1K

Daily Profile Visits

18K

Direct Link Clicks

6 Month Growth

Sustainability at Scale

Looking at the May-Nov 2025 window, our long-term roadmap delivered a staggering **16.1 Million aggregate views**. By balancing organic content with high-intent paid ads, we maintained a reach of over **1.1 Million unique viewers** on Instagram, ensuring constant brand awareness and a full sales funnel.

Campaign Performance

Efficiency & ROAS Excellence

Our campaign reports highlight a masterclass in conversion. We achieved an exceptional **ROAS of 15.1** in peak periods, with monthly gross sales consistently crossing the **1 Million PKR** mark.

  • 10.67% CTR (Ad Click-Through Rate)
  • Optimized CPC for Maximum Budget Efficiency

The Result

Matrix Digital successfully scaled Qudrat Ullah & Co. from a traditional publisher to a digital e-commerce powerhouse. By combining data intelligence with creative storytelling, we didn't just find customers—we built a loyal digital community.

15.1x

Peak Return on Ad Spend

16M+

Impressions Delivered

Project Details

  • ClientQudrat Ullah & Co.
  • TimelineOngoing (since 2024)
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